What should we pay attention to when purchasing OEM packaging materials for cosmetics?

A complete skin care product includes outer packaging and inner packaging. Each packaging material is different, and there are many dimensions to evaluate. Material, craftsmanship, etc. Cosmetic skin care packaging materials are mainly divided into single product packaging materials and set packaging materials. Single product packaging materials mainly include: inner material container packaging materials + outer box packaging materials. Inner material container packaging materials include: glass bottles, plastic bottles, acrylic bottles, and hose bottles. If you have collected a large number of cases, you can communicate with the packaging material supplier about your ideas and how to design the packaging. You can customize your ideas to make it a reality.

We all know that when doing cosmetics OEM, there are two aspects that need to be paid attention to, namely product quality and the purchase of packaging materials. Especially in the purchase of packaging materials, if you are not careful, it will affect the delivery time of the product. Therefore, the selection of packaging materials is a key link in the cosmetics OEM process. So what issues should be paid attention to when choosing packaging materials for cosmetics OEM?

1. Packaging material quality problem

In cosmetics OEM, many product packaging requires a variety of packaging materials such as boxes, bottles, bags, etc. For these mass-produced bottles and jars, if the packaging material quality is not up to standard, there will be ruptures during transportation or poor sealing and easy leakage, and the appearance of the packaging material will deviate too much.

2. Incomplete packaging material matching

The problem of incomplete packaging material matching is a very common problem in cosmetics OEM. Because many cosmetics are not just a bottle or a box. For example, a cream bottle is composed of a bottle, a lid, a hand-pull pad, a box, an inner tray, a label, etc. There are many small parts, and it is easy to miss a part during the production process.

3. The problem of false packaging material capacity

Because the capacity of cosmetic containers is very different from the marked specifications, for example, the standard specification of some perfume bottles is 50ML, while the actual packaging capacity is 30ML or 70ML, the gap is very large, resulting in the inability to accurately estimate the number of packaging materials to be purchased.

4. Product packaging format issues

The cosmetics outer packaging format does not meet national standards. For example, the outer packaging of the product does not clearly indicate the full name of the cosmetics manufacturer, production license, health license, health and cosmetics standard, implementation standards, QS; imported products do not include Chinese instructions.

5. Product name and specification issues

The name and specifications of cosmetics, the inner and outer packaging of the product are prone to mismatch, so you must be careful when packaging on the production line.

6. Packaging printing issues

Check whether the printed text and pattern of the packaging material are blurred; whether the printed text and pattern are consistent with the design draft; whether the product name and specifications are clearly stated.

These problems are the most common problems in the selection of packaging for cosmetics OEM, whether it is a cosmetics OEM manufacturer or a cosmetics brand looking for OEM production. It needs to be noted.

In the complex and various types of packaging materials, how to confirm the eye to choose a type that suits your product? It is a very brain-burning project.

The reference factors should take into account the following aspects: brand concept, product positioning, product line extension adaptability, factory proficiency, logo color, user experience, etc.

The concept of the brand often determines the framework of the design style. It’s like using a glass bottle, but it looks much better with silk screen than with stickers. If your product is a popular product like facial cleanser, it doesn’t make much sense to be too high-end in packaging. You only need to use a hose. Considering the actual opening and ease of use of users, it may be better to choose a flip cover than a direct rotating cover.

In addition, it is necessary to talk about the proficiency of the cosmetic packaging factory. For example, a very high-end design made in another factory looks really good, but the workers in the cooperative factory are not familiar with the components of the entire packaging, and the adaptability of the machine in the factory is also poor, so it is very troublesome to convert the plastic sealing and filling. In this way, the factory will charge you a high labor fee, and the actual effect may not be the most ideal.

The above is just a simple example. In fact, because there are too many categories of design, each product brand has different considerations, and specific problems must be analyzed. If you are more entangled in the choice of packaging materials, I am happy to communicate with you and use my experience to give you a perfect solution.